Medisolv Welcomes Michelle Boucher as New Vice President of Marketing
Medisolv, Inc., a healthcare business intelligence and quality management solutions software company, has hired healthcare technology marketing executive Michelle Boucher as Vice President of Marketing. She brings more than 20 years of technology-based marketing talent and experience, including senior level founder roles in four technology start-ups. Ms. Boucher will be responsible for growing the organization’s brand awareness and lead generation through engagement with hospital IT and C-level leadership, promoting Medisolv’s industry-leading integrated quality management solutions.
Prior to Medisolv, Ms. Boucher was Vice President of Marketing at Medical Mastermind, a Baltimore, MD-based electronic health record and billing services organization, where she led the marketing efforts through significant expansion and growth, transforming the corporate footprint from a regional powerhouse into an award-winning national brand. Prior to Medical Mastermind, Ms. Boucher was the Director of Marketing for CommPartners, Inc., a Columbia, MD-based hosted webinar service organization, with additional marketing roles at technology companies in California and Maryland.
Ms. Boucher, a native of Los Angeles, CA, moved to Maryland in 2000 with her family. She is serves on the board of the Howard Tech Council’s Women in Technology group, and helped co-found the national Healthcare IT Marketing & PR Conference. She currently resides in Ellicott City, MD, with her husband and son and two dogs.